The Itinerary
Seven phases from vision to victory. Our operational process refined through 13 years of solving problems that emerge at 3 AM during setup. Also refined through countless moments of "this shouldn't work" followed by "but it does." Discover. Design. Develop. Deliver. Direct. Disrupt. Dominate.
DISCOVER
Strategic Discovery & Market Analysis
We map territory between ambitious vision and executable reality—understanding objectives, identifying constraints, designing experiences that move audiences while staying operationally achievable.
Core Capabilities
• Strategic Discovery
• Market Analysis
• Constraint Mapping
• Feasibility Studies
• Objective Alignment
• Experience Design
DESIGN
Concept Development & Technical Feasibility
Concept development backed by technical feasibility. Environmental design, experience mapping, visual identity creation, and journey architecture. Every element serves strategic objectives while maintaining creative integrity.
Core Capabilities
• Environmental Design
• Experience Mapping
• Visual Identity
• Journey Architecture
• Technical Planning
• Creative Strategy
DEVELOP
Production Execution at Scale
Production execution where vision becomes tangible. Steel, pixels, fabric, circuits—whatever the medium, we engineer it at scale. Our teams build festival infrastructure, branded environments, custom platforms, and installations that shouldn't technically work but absolutely do.
Core Capabilities
• Festival Infrastructure
• Branded Environments
• Custom Platforms
• Technical Fabrication
• Installation Build
• Production Management
DELIVER
Project Management as Operational Excellence
Load-in schedules, vendor coordination, permit acquisition, contingency planning. We've managed simultaneous productions across continents and solved 3 AM problems that would break other crews.
Core Capabilities
• Load-in Management
• Vendor Coordination
• Permit Acquisition
• Contingency Planning
• Multi-site Operations
• Crisis Management
DIRECT
On-site Technical Direction
Our teams supervise every detail from first truck arrival to final strike, ensuring execution matches design intent and client expectations.
Core Capabilities
• Technical Direction
• On-site Supervision
• Quality Assurance
• Real-time Problem Solving
• Crew Management
• Strike Coordination
DISRUPT
Innovation Without Recklessness
We deploy emerging technologies ahead of adoption curves, create experiences that set new industry standards, and push boundaries with proper engineering documentation and adequate insurance coverage.
Core Capabilities
• Emerging Technology
• Industry Innovation
• Standards Setting
• R&D Implementation
• Risk Management
• Future-forward Design
DOMINATE
Post-event Analysis & Continuous Improvement
Performance metrics, lessons learned, evolution planning. Results that speak louder than promises—delivered on time, within budget, as specified.
Core Capabilities
• Performance Metrics
• Post-event Analysis
• Lessons Documentation
• Evolution Planning
• ROI Reporting
• Continuous Improvement